App Privacy Policy

Created on December 12th 2024.
last updated on July 7th 2025.

At PenPoints, we take your privacy seriously. This Privacy Policy outlines how we collect, use, and protect your information. By using our app, you agree to the practices described in this policy.

1. Information We Collect

a. Parent & Teacher Information

  • We collect contact details (such as email addresses or phone number) from parents for the sole purpose of interacting with them. This includes sharing results, seeking feedback, and providing updates.
  • We never share your contact information with third parties.

b. Child Information

  • We do not collect any personal information about children except for their first name, which can be a nickname if preferred.

c. Analytics and Tracking

  • We use external tools, such as Google Firebase/Analytics, Facebook SDK or Microsoft Clarity, to better understand user behavior and improve the app’s features, user experience, and marketing activities.
  • Those third-party tools and SDKs may collect the following types of information:
    • Device information (e.g., model, OS, unique identifiers like IDFA/GAID)
    • Usage data (e.g., screens viewed, taps, session duration)
    • Crash logs and performance data
    • IP address and approximate location
    • Advertising interactions (e.g., ad views, clicks, conversions)
  • These data points may be linked to a user identifier and used for analytics and attribution purposes.
  • We will only track users who explicitly opt in to tracking.
    • On iOS devices, you will be prompted to consent to tracking through Apple’s App Tracking Transparency (ATT) framework. You can enable or disable tracking in your device settings

2. How We Use Your Information

  • To share results and progress updates with parents.
  • To gather feedback and improve our app.
  • To analyze anonymized user behavior for UX and marketing optimizations (for users who consent to tracking).

3. User Rights

a. Account Deletion

  • Users (typically parents or teachers) can delete their accounts at any time through the app’s settings.
  • Upon account deletion, all data associated with the user will be permanently removed from our database.

4. Data Security

We implement industry-standard security measures to protect your information from unauthorized access, alteration, disclosure, or destruction.

5. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted in the app, and your continued use of the app constitutes acceptance of these changes.

6. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:
Email: hello@penpoints.app

By using PenPoints, you agree to the terms outlined in this Privacy Policy. Thank you for trusting us to help your child improve their spelling and handwriting skills.